Big Money Detailer
We show highly motivated auto detailers how to earn more so you can serve more! You will discover how to increase your sales revenue, improve your cash flow, and boost your bottom line in your car detailing business.
We keep most of our podcasts around 25 minutes because your time suitcase is already pretty full, right? This podcast delivers real world, actionable strategies and techniques that work right here on planet earth, no theories or concepts!
Be sure to check out even more profit building strategies and techniques at our website!
Big Money Detailer
The Faith-Driven Detailer
Quest Parker's remarkable detailing journey begins with an image that perfectly captures entrepreneurial determination - a man riding public transportation with a suitcase full of detailing supplies, traveling to wherever his customers' cars were located. For nearly a year, before he was officially licensed, Quest bootstrapped his business this way, driven by faith and a passion for cars that wouldn't let him quit despite minimal earnings.
Twenty years later, Quest sits down with Davy Tyburski to share the wisdom gained from building The Divine Touch Detailing and Pressure Washing LLC into a diversified service business. His path wasn't just about mastering the technical aspects of detailing but learning crucial business lessons along the way. Perhaps most significant was his realization about the critical importance of marketing - a mistake he candidly admits cost him growth opportunities as competition increased.
What makes Quest's story particularly compelling is how he leveraged his background in automotive collision repair to expand beyond traditional detailing. When faced with the challenges of seasonal mobile detailing work, he strategically added pressure washing, boat detailing, and even cemetery monument refinishing to his service offerings. This adaptability demonstrates the entrepreneurial mindset that separates struggling detailers from successful business owners.
Throughout the conversation, Quest repeatedly returns to the foundation that has carried him through two decades of business challenges - his faith. "Be honest with yourself," he advises listeners, explaining how this self-awareness creates the foundation for both personal and business growth. His superpower? "Being genuinely myself, being up front with people... that always gets and keeps you in a lot of doors."
Whether you're just starting your detailing journey or looking to take your established business to new heights, Quest's story offers invaluable insights about perseverance, diversification, and the importance of staying true to your core values while adapting your strategies. Visit TheDivineTouch.net to learn more about Quest's services or connect with Big Money Detailer at BigMoneyDetailer.com to discover how to earn more so you can serve more.
INTRO
Your host is Davy Tyburski, America’s Chief Profit Officer® and Founder BigMoneyDetailer.com.
Go to BigMoneyDetailer.com/referrals to discover how-to double your referrals right now!
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OUTRO
Congratulations and thank you for joining us for this episode! Discover even more strategies and tips on how to increase your detailing sales revenue, improve your cash flow and boost your bottom line, go to BigMoneyDetailer.com right now!
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Hey, Big Money Detailers, welcome to the podcast today. Man, we are blessed today to have a man that I have got to know over the last few minutes and he's got some stories to tell us. I want to say hello to Quest Parker. So, Quest, are you ready to thrive and shine, buddy?
Speaker 2:Definitely All right good to go Good to go.
Speaker 1:Welcome to the Big Money Detailer podcast. Again, you can find out more about us at bigmoneydetailercom. Our mission is to help you earn more so you can serve more. Whatever that serve more means to you More for your church, more for your charities, more for your clients whatever that is for you, you fill in the blank. So, chris, let's jump in. Man. Let's talk about way back when you started to get into detailing.
Speaker 2:When did you get started and, more importantly, why did you get started in detailing so? Ironically, I always wanted to go into business. I just didn't know what it was at a particular time, and there was a church I was attending called Monument of Joy, and the apostle wrote a book called Pattern of Purpose, and in that book it talked about your passions being a key to you know your potential destiny. And one of my passions was cars I love cars, and one of my passions was cars, I love cars. And at some point in time he mentioned he kept talking about business and venturing out and giving it a shot. And so, believe it or not, at that particular time I was so driven by at least trying.
Speaker 2:I took a luggage bag, I put all those supplies in it, a buffer, waxes, literally. I would get on the public transit, I would go to people's wherever people cars was. I would either detail it there or I would take their cars and go to a car wash and wash them there and then bring them back. So I did that for maybe, about a, maybe a year. Well, I would take their cars and go to a car wash and wash them there and then bring them back to them.
Speaker 2:I did that for maybe about a, maybe a year, and I mean through thick, through thin. I wasn't making any money, but what I was doing was it was a faith walk. You know, I was really faith in forward and I remember being on a bus and people would ask me where I worked at and I would be like I work for myself and I don't know. Sometimes, every now and then, it was a little embarrassing, you know, because I'm with this big luggage bag, but it got to a point where I don't I just I don't even know what got me through it.
Speaker 1:I just kept pushing, I kept going that was literally a miracle.
Speaker 1:That's a good story. Talk about, you know, in this case, bootstrapping it. I mean, this is a guy, ladies and gentlemen, who got on public transportation with a suitcase full of everything he needed lotions, potions, equipment and he went to the customer with a suitcase full of everything he needed lotions, potions, equipment and he went to the customer. So here's the teaching point. I always try, as I do my podcast Quest, I want to pull out certain things that definitely the folks listening want to tap into. So sometimes you've got to go where the customer is, sometimes the customer can't come to you, and Quest is a great example of that. So how long ago, just in years, how long ago, did you get started?
Speaker 2:Queston, detailing that particular time that was a little bit over 20 years, but when I actually was licensed this year would be my 20th year.
Speaker 1:Yeah, so you've got decades of experience in the detailing business. Now, before we move on, I want to make sure that this is covered as well. So obviously I checked you out, brother, before you came to the Big Money Detailer podcast. But you have now expanded to do some other things besides car detailing, so let's talk just about those just for a few minutes, and then I'll give you the teaching point afterwards.
Speaker 2:Absolutely so. You know, of course, especially when you're mobile and you're doing detailing, you have to deal with inclement weather and things of that nature. So I began to think about other ways to, or other avenues to to bring in some income that I could use equipment that I had. So that's when I thought of the ideas of pressure washing and then also doing a boat detailing or watercraft detailing. And there was another skill that I had as well, because I start with the pressure washing I started doing a lot of work, not just residential, but I started doing a lot of work in other industries. So there was a skill set that I had. I knew how to refinish, because when I got out of the Air Force you know, prior to me starting a business, I actually went to school for automotive collision repair and when I got out of school I did a little bit of painting, I did some body work. So that opened up another door for me to get in the cemetery industry and do some refinishing work.
Speaker 1:I was hoping you're going to cover that. So yeah, keep going, keep going.
Speaker 2:Yeah, and with that, to be honest, it means so much to me because this is keeping the memory of people's loved ones thriving. So it's funny how I never, when I stopped doing the painting and body work, I still knew how to refinish very well. So I never in a million years think that that skill would transfer into a whole nother industry. And then, you know, it brought something out of me because I always loved the painting and the body work aspect. It was just that when the door opened for me to detail, I kind of wanted to give it everything I had. And, um, when that door opened up as far as me doing the refinishing work in the cemeteries, it felt like it was pulling more out, more of a passion that I didn't even know was there yeah, so, yeah, yeah, that's good.
Speaker 1:So here's the teaching point again. Just, not only do you learn from me, but you also are learning from Quest today. So again Quest, thanks, brother, for for volunteering to be on the podcast and accepting our invitation to come on. But here's the thing and I think Warren Buffett says it's something like this the best investment you can make is in yourself. So in your case, your investment in yourself, whether it was money or whether it was time, you had that skill set from working in sort of the auto body place, but no one took that skill away. It came back up Now that you're able to serve those folks who have gone to heaven. Now you're able to serve those folks that are in cemeteries, the tombstones, the mausoleum and all the other stuff that's there. But no one was ever, ever, ever, ever, ever going to take that skill away from you. So God bless you, bro, for using that skill that you learned back then to now bless others in that other part of your business. And, by the way, last thing I'll say, and then we'll move on to the next question it's like when I do my keynote talks all over the country, okay, I have people coming up to me and they'll ask me what's your main tip? And I'm like man, I don't know how. Can I summarize one main tip. It's this. This would be my answer.
Speaker 1:All the time I answer the question, I say, quest, if you can find something that you have a passion for, that you love to do, that you weren't getting paid for, what would you be doing? Like in Dylan's case, just like yours. Brother Dylan loves to detail cars. He would be doing it for free, okay. But here's the kicker If you can do what you love and you have a passion for doing it, just like you described, but also you could be appropriately compensated for the awesome work you're doing in this world.
Speaker 1:Like that's like a double blessing, like I don't know how much better it can get. You're doing in this world. That's like a double blessing, I don't know how much better it can get. You're doing something you love to do, you're serving others, you're making their cars look good, their tombstones look good, whatever that might be, and oh, by the way, you're being appropriately compensated for that work. That's just an awesome world. All right, good deal. Thanks for sharing that. Now I just had to pick one. I had to pick one tip, so now I'm going to put it on you and I'm going to say if you had to pick one key lesson, you've learned like one out of thousands, probably for you. But if you had to pick one key lesson in detailing, what would you share with our listeners?
Speaker 2:Be honest with yourself. If you're honest with yourself and I mean from the great to the not so great and you can face it, especially let's focus on the not so great aspect If you can face those things and not to tear yourself down but to be able to look at yourself and say I just want to do better here. So I'm going to try my best to just do better, you know, and then I'll tell anyone. You know, unfortunately some people aren't strong in the faith or maybe don't have, don't want anything to do with it is one of the best things you could ever do in your life. So I would say, if you can hold on to some faith and grab it, bring it to yourself, be able to face those things. It actually makes it easier on you to kind of work through it and get better and get better for you not to make anyone else see you, but so you'll feel better in your heart and you'll actually see the evolution of yourself.
Speaker 1:Oh man, that's so good, like the mind, body, soul thing is so good. And then that kind of reminds me of this, right? So I've been in this game for a long time, okay, coaching and mentoring not just auto detailers, but I've actually worked in 15 different industries. I've done work for large billion-dollar brands Microsoft, kellogg's, goodyear, disney and so on but also startup entrepreneurs. So now people are asking me because Dylan and I long story shorter we started Big Money Detailer a few years ago? Because after I spoke, people were asking Dylan, what's it like to have your dad coaching you to help you build such a successful business? And at that night, when Dylan and I had dinner, he was like Dad, you need to be helping other detailers, like Quest in this case. Because you're helping me so much, why don't you help detailers? So I called it Big Money Detailer.
Speaker 1:Now here's the teaching point. I'm not just about big money, okay, but I know that 90%-ish of the detailers out there, they're really good at the craft, they're good at the skill right, but they're not so good at running the business. So I know that 90% of the 9 out of 10 people that are detailing, they want to make big money Now, whether that's to support their family, to support their church, to support their charitable causes, support their church to support their charitable causes. I don't care where the money goes, but I know that nine out of 10 people are attracted to us because we call it Big Money Detailer. So here's the last part. Yes, we focus on the financial piece of your business, but here's the five Fs we focus on here at Big Money Detailer we focus on family, faith, financial fitness and you got to be having fun too. So those are the five Fs.
Speaker 1:But here's the teaching point from a marketing perspective. I'm marketing to 90% of the people in detailing that want to make big money, but once they understand that's what they want, then I can help them with what else they need to what you just spoke to, quest, which is sort of the faith and the family side of it as well. It's not just about making money, it's about having a well-rounded life in those other five areas. So thanks for thanks for sharing that story about your faith and how it's had such a great impact on your life moving forward. All right. Next one what is your superpower, man, and what a superpower is? For those new listeners who are just joining us, a superpower is like you're so darn good at it you should put a cape on like what is your superpower? And again, it could be personal, or it could be professional in your business. Whatever you want to share, quest what's your superpower?
Speaker 2:um, being genuinely myself, being up front with people, that's a very good one right there. That always gets and keeps you in a lot of doors when you're very up front and forthcoming with people. My perseverance. I'm human. I go through the human experience just like everybody else, but I tap into that faith and I persevere. I have no choice. That is my strength. Being consistent. Being consistent, I feel like as much as it is meant to serve people, it's just as important for ourselves. It gives us a sense of identity by being consistent, being honest with myself. I mentioned that one. That one is one that just it saves you a lot. You know whether it's how you feel at that particular time or how you feel about the work that you're providing. You know, if you're honest with yourself, that can solve a lot of issues and make things a lot better and smoother.
Speaker 1:Oh, for sure. So that's like two sides of that right. There's the emotional side of that conversation and then there's what I'll call the objective side of that conversation. So being honest with ourself is how we're feeling great or not so great. But then the other side is objectively being honest with yourself on, for instance, the numbers of your business, like what just happened to have my 1980s calculator right here. The numbers don't lie. So when you do the numbers and you're being honest with yourself, that you want to go from X to Y in your business, and you're being honest and you say I don't have the tools, I don't have the resources, I don't have the knowledge or skill to do that, then you have to be honest with yourself to, for instance, seek out a mentor or get the right amount of training or whatever it might be, so you can be honest and say, hey, I can't do this alone. I'm going to say it through drive-through prayers for sure. But then I still need the actionable things I've got to do today and tomorrow and next week, next month, to really grow this business to where I want it to be. All right. Anything else on that one and then we'll move on to the next question. Anything else on that? No, that's everything. There you go, brother, good. Are you having a good time? Yes, all right. Good on you too, man. Again, it's a blessing to have you on. So next question If you had to pick one mistake that you've made in the detailing business and, more importantly, what did you learn from that mistake?
Speaker 1:Now you touched on it a little bit earlier where you said you have to be honest with yourself and you've got to try to figure out if you did something. But I really want you to dive in. What was one specific mistake? And then what did you learn from it? And how did you change your process, change your system, change the six inches up here, which is your mind? What were those changes you made after that mistake?
Speaker 2:So one of my biggest mistakes was taking marketing for granted. Wow, that was one of the biggest ones right there, and a lot of it I did myself. Initially, years ago, it was working, and then it got to a point where, when you have so much competition, you know, and then they're spending the ad money you know to get promoted more than yourself. Uh, whether their product is better than yours or not, it's just the fact that they are taking the initiative to spend more marketing. And I feel like that's where I made a big mistake, that I underestimated it. I'll be honest, I probably was being cheap and I beat myself up about it. And then I started to do different things, like I had a website done. This is maybe the fifth, one, fourth, something to that nature.
Speaker 2:So I started to think about ways to try to make the brand more noticeable. So I did redo the website and then started seeking help to actually promote it better, and I'm still working on that. That's something that's still going on. I'm still looking for assistance, but the biggest thing was being able to admit it and then trying to find the help that was the biggest is is. It's like the moment you do that, especially when you get past the whole guilt phase and shame, because I was ashamed, um, and I don't want to use the fact that I was a single father because he did, he. He was a priority. I mean over everything. My son was a priority. So I will say that was a major part. But I still leave no excuse for myself because I can honestly say I took for granted the power of marketing. So now I'm on track to seeking more help, using more tools, to kind of put me out there the way that would be beneficial.
Speaker 1:Yeah, that's really good. Reminds me of a couple of things. First is you don't become more successful with just grit alone. So grit I usually use the example of pushups that's grit. You got to grit, you got to grind through it. You get through it with grit and the right guidance to get you there. So you got to have the grit. Like you have the power and like you said, man, over decades now you've been doing it. You got to have the grit to get through it. But you also have to have the right guidance to make sure you're going down the right path.
Speaker 1:And again, five key areas of your business, man, I'll start with my thumb Marketing, sales, customer service, operations, getting paid. The thumb is the biggest finger we have. It's also the most powerful in your business. Without the marketing, these other areas don't matter. Without having a constant flow of the right client that's willing to pay you what you appropriately deserve to be paid as a high-end detailer, without the marketing piece working, none of this other stuff matters. And let's be honest, no good marketing, no good getting paid. Pretty simple, right? Yes, all right, good deal. Well, let's change gears a little bit. Let's talk about, for instance, one part of marketing is. Most detailers call it referrals right, so you do a great job. Most detailers call it referrals right.
Speaker 2:So you do a great job. You bless a client, you serve them well. They refer you to others. I don't use that word, I use introductions. So tell me a little bit about your referral process or your introduction process that you use today, and how's that benefiting you? Um, the main thing that I do is I make sure that I give the customer the best experience possible. Um, I try to and I get a little old school on this one. I try to make sure that they get some cards, but also have access to? Um my online info. Sometimes I'll just go ahead and I'll text it to them so they can leave a review. I feel like that if you can leave them access to get directly to where they can find you, because nowadays a lot of people put cards up in the cup holder wherever, but if you send it to them in a text or email, but most times a text they can forward it to someone else this family, friends, et cetera.
Speaker 2:And I still say too, I still have to do much better at saying things before I leave the job, saying, hey, you know, if you know anyone else that can use my services, please refer them to me. You know, I greatly appreciate it because I love to serve them and do a great job, like I did for you. Yeah, and something that simple goes a million miles.
Speaker 1:Yeah, that's really good too. And again, the the best compliment we can all get being in the detailing business is a referral or an introduction. If somebody loves you that much where you did a great job serving them. It's kind of like when you go to a great restaurant you don't want to keep it a secret. Hey, did you ever eat at that down there, the XYZ restaurant, or whatever? You want to share that love. You want to share that experience. It's the same thing in detailing business.
Speaker 1:Now, one thing that we've done here at Affluent Auto Spa is we've created I was actually working on this this afternoon for Dylan We've actually created what I call a introduction box and again, I mentioned earlier actually I didn't mention on the podcast, but I mentioned it before we started the recording when people work with me and they coach with me, they have the benefit of getting the knowledge of 15 other different industries. So there's a lot of folks out there that talk about detailing techniques and marketing and things like that. The benefit of me and Big Money Detailer is the fact I also bring in 15 other industries and make them work for detailing. So example this idea right here the introduction box came from dentists. I have clients that are dentists. So when you go to the dentist you get your teeth cleaned, they give you like the toothbrush and the dental floss and other stuff in this little kit and I'm like that's what I'm really good at, quest. I'm like how do I tweak that? How do I make that work for the detailing business? Specifically, how do I make it work for Dylan's business at the Influent Auto Spa? So after we do a high-end job you know, ceramic coating on a Mercedes Lambo, whatever it happens to be we actually give them an introduction box, because having someone explain what you do, they usually muck it up, they usually don't get it right. So what we try to do is eliminate that excuse of them messing it up by giving them the introduction box.
Speaker 1:So one of the things we put in the introduction box is a copy of Dylan's book. So he's a published author. It's called Car Detailing San Antonio and one of the chapters in the book you'll love this. We hand it to him with a bookmark right here and this chapter that the bookmark is in. The chapter is called what is Ceramic Coating and why you Should have it Applied.
Speaker 1:You see, the best client you can have in your detailing business is the most educated person, and one way you can educate them is through the book. And, of course, in here we've got some other things too. We've got Dylan's six-page brochure, we've got poker chips, we've got business cards, we've got a refrigerator magnet. So the idea of this is is we wanna give that satisfied customer every possible way to introduce us to their neighbors and their friends, and by giving them, in this case, an introduction box. And, by the way, those listening. If you want to learn more about that, it's bigmoneydetailercom slash referrals. Bigmoneydetailercom slash referrals. You can learn more about how we use that. But I love your idea of the text message, because then you're in their phone Like someone rides by.
Speaker 1:They see, you did a great hey who detailed your car?
Speaker 1:Oh, you got to call Quest. You got his number. Now, if you didn't send the text, they're going to say I don't have his number. Oh yeah, hold on, I got his number. And they go to their text messages and, boom, like you placed, send that text to their, their family, their friend or whatever, and now you've got another satisfied client. Anything else on introductions man, that was a great part of the conversation. Anything else on that, that's, that's mainly it. Yeah, that's good stuff, good stuff. Well, listen, we're coming up again. I try to keep my podcast to right around 30 minutes or so, so I'm gonna leave this last part wide open before I tell people how they can get in touch with you and all the great stuff you're doing. Anything else that we didn't cover today, that's on your heart, quest, that you're just like man Davey. I want to share this one thing, either from your heart or from your mind, or from your soul, that you want to share with our Big Money Detailer listeners. Anything else on your mind?
Speaker 2:We went over it multiple times Faith. Faith is the main thing. Life is so unpredictable. And when I'm saying this, I'm not saying it from a condescending place, I'm not saying it on my soapbox, I'm saying it eye to eye with anyone else. Faith is everything. Because that faith gets challenged. But if you're interested or if you're already detailing it, does it, takes faith. It takes faith and I would say, I would say, put your heart in it, put your heart in it, really try your best, trust yourself, love who you are, even in not so great moments, and prayer, prayer works and you begin to see the results.
Speaker 1:Beautiful man. Well, that's a great way to close. Again, appreciate you being on Quest Parker man. It's been a blessing to get to know you since the time that we sat and we chatted a little earlier today. But, man, thanks for sharing your wisdom, your knowledge and your abilities with our listeners. Last thing is, I recommend not the phone number, but probably your primary website, or maybe one or two of your social media channels or something. What's the best way for folks to reach out to you?
Speaker 2:The website is wwwthedivinetouchnet, so you can catch the website. It'll show our different services, our different departments. You can also find us on Google under the Divine Touch Detailing and Pressure Washing LLC, and you can also find us on LinkedIn under the same thing Divine Touch Detailing and Pressure Washing LLC.
Speaker 1:Got it. That's good. So, again, the website is TheDivineTouchnet, so definitely reach out to Quest, man. I just smiling because, man, I just feel the love coming through the screen here, man, and you have not just the passion for detailing, you have a passion for serving others, and you've just been a blessing to be part of the podcast. So with that, ladies and gentlemen, I'm Davey Tyburski, america's Chief Profit Officer and also the founder of BigMoneyDetailercom, signing off. So go out there and thrive and shine.
